Smarter Shows | Exhibition Sales Executive

Exhibition Sales Executive


Job Description: Exhibition Sales Executive

Role type: Full-time, permanent

Location: Central Brighton/homeworking

Team: Sales – Ceramics Expo


Smarter Shows (Tarsus) are seeking an experienced Sales Executive to work on one of their flagship exhibitions – Ceramics Expo. As North America’s largest event for the ceramics supply chain, this annual event attracts the biggest names in the industry as well as senior buyers and decision makers. 

Role Summary:

This role will be focused on managing your own sales pipeline and increasing revenue generation each year. You will be a versatile thinker with an ability to research the industries the event serves and, more importantly, identify decision makers. You will be experienced in building your own client base by researching, cold-calling and building new business leads to convert. Key to the role will be an ability to identify and maximise opportunities to up-sell/cross-sell booth space and sponsorship packages. As you will be selling to exhibitors in different time zones, you will need to be flexible with your working hours to ensure you are engaging as many contacts as possible. As a Sales Executive you will work alongside the Exhibition Manager and have input on the overall sales strategy of the event. 

Working in events, it goes without saying you will be a natural multitasker who thrives under pressure and enjoys working as part of a dynamic sales team with set targets. 


Key attributes:

4+ years B2B sales experience

Highly motivated and target driven, with a proven track record in sales

Excellent selling, communication and negotiation skills

Fully IT literate and able to pick up new systems quickly, using an in-house CRM (Salesforce experience would be a bonus) to record all client communication

Prioritizing, time management and organizational skills

Positive attitude, team player

Comfortable with face to face sales 


About Smarter show (Tarsus):

Smarter Shows is a B2B exhibition and conference brand owner, delivering a portfolio of sector leading live events primarily in the aerospace, automotive and materials industries

Our global sales, marketing, conference production and operations teams are experts in creating commercial exhibitions and conferences for a range of industries. We pride ourselves on our ability to develop relationships with the leaders of the industry, bringing qualified decision-makers together and establishing our events as the industry meeting place.


What we offer when you work for Smarter Shows:


  • Central Brighton office workspace

  • Summer and winter staff parties 

  • Dog friendly office

  • Supportive team environment

  • Opportunities to work on successful, growing, brands and events, including launch events

  • Opportunity to attend Smarter Shows events overseas




Raymond Pietersen

Exhibition Manager