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James Reader – CEOWith over 15 years experience in global exhibitions and a history of outstanding sales achievements in the events industry, James has a history of launching world class b2b shows. Having made a name for himself in the transportation events industry at UKiP Media & Events and Reed Exhibitions, with emphasis on aerospace, James has an eye for innovation and creativity, successfully developing ideas from concept through to actuality.
contact james: james.reader@smartershows.com
tel: +44 1306 743811
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Martin Godding – Finance DirectorMartin spent 20 years in professional practice advising clients ranging from SMEs to global quoted groups. Since moving into commerce he has held senior financial, commercial and general management positions, mainly in the technology and service sectors. More recently he has spent time in a variety of interim management roles. His broad depth of experience is crucial to the sustained growth of our company. Martin is a chartered accountant and is a Fellow of the Institute.
contact martin: martin.godding@smartershows.com
tel: +44 1306 743811
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Adam Moore – Corporate Sales DirectorAdam’s career started in the international events arena, where he worked in a variety of logistics and management roles on events including the Grand National and the British Open Golf, for one of the world’s largest facilities management companies. Adam has a wealth of experience in B2B promotion and relationship management, and is responsible for the growth and continued success of all events in the Smartershows portfolio.
contact adam: adam.moore@smartershows.com
tel: +44 1306 871304
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Steve Bryan – Senior Project Director – The Battery ShowSpecialised in researching, developing and implementing projects, Steve has a proven track record of applying his extensive technical knowledge and innovative approach to sourcing new business to the international events industry. Having previously project managed the launch of multiple wireless devices into the UK market, Steve’s global sales experience has allowed him to cultivate key industry contacts. An expert in managing exhibitor relations, Steve’s focus on solution implementation has enabled him to promote show credibility on an international scale.
contact steve: steve.bryan@smartershows.com
tel: +44 1306 871 305
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Henry Williams – Exhibition Director – Event Live Expo
With extensive experience in large scale live event production; major corporate, music and international sporting events are the core of Henry’s experience. After a two year break where he worked as part of Microsoft’s Business Applications Team in a connected sales and marketing model, he returns to events with additional skills learnt from a major international corporation and a graduate of the Microsoft Business Academy. He is responsible for the launch and continued growth of Event Live Expo.
contact henry: henry.williams@smartershows.com
tel: +44 1306 871 222
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Dan Coffey – Exhibition Director – Club + Venue Design ExpoDan begun his career as an actor and producer in multi award winning films and theatre across Europe and the skills he developed in these fields coupled with a wealth of sales experience throughout the entertainment industry and beyond, made the transition to event production a smooth one. His creative flair and attention to detail have allowed Dan to develop a unique approach to business.
contact dan: dan.coffey@smartershows.com
tel: +44 1306 871332
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Emma Stokes – Exhibition Director - Intelligent Cities ExpoFollowing her achievement of a first class honours degree in Business Studies, specialising in Marketing, Emma began her career by spending over 4 years in a variety of publishing and event roles at Haymarket Publishing. Emma now has over 8 years’ experience developing and selling conferences and exhibitions and is a very committed individual, who really understands her customers’ needs and ensures that everything she promises is delivered...no matter what!
contact emma: emma.stokes@smartershows.com
tel: +44 1306 871308
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Guy Harris – Exhibition Director - Spacecraft Technology ExpoAfter graduating from the London College of Printing, Guy went on to work as a journalist for the Dimbleby Newspaper Group Ltd before working on numerous nationals and periodicals as a freelance writer. In 1998 he changed direction and crossed over to advertisement sales and has worked on many leading B2B magazines serving many different industries including manufacturing, health and safety, energy and environment, facilities management, construction and the global equipment rental industry. Guy has not only launched successful leading titles throughout his career but also has a strong history of working on and launching both national and international exhibitions. Joining Smarter Shows in 2011 as Event Director, Guy heads up Spacecraft Technology Expo.
contact guy: guy.harris@smartershows.com
tel: +44 1306 743811
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Emma Uwins – Operations & Logistics ManagerWith nearly a decade of publishing, exhibition and media experience in Europe and the US, Emma prefers a hands on approach to producing expos. Having specialised in international events, marketing, website content and publishing at UKiP Media & Events Ltd, she has worked on an extensive range of publications, including Aircraft Interiors International, Professional Motorsport World and Automotive Testing International to name but a few; overseeing the production from design to print to mailing. Highly efficient in her role, Emma always delivers.
contact emma: emma.uwins@smartershows.com
tel: +44 1306 871218
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Gordon McHattie – Exhibition Sales Manager - Spacecraft Technology ExpoGordon has a Combined Hons Degree in Industry and Enterprise, Media Studies, Psychology and English Literature. He worked at his first exhibition when he was just 16 years old, before building a successful career in Premium Automotive Sales and Finance, where he was Sales and Business Manager at both BMW and Audi dealerships. After recently living in Canada for 6 months, Gordon has moved back to the UK and has now joined the Smarter Shows team, to work on the Spacecraft Technology Expo, combining his past experience working at exhibitions and his extensive sales skills.
contact gordon: gordon.mchattie@smartershows.com
Tel: +44 1306 871343
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Alexandra Beveridge – Marketing DirectorGraduating from University of Brighton with a Business & Marketing degree, Alex moved on to work for an ecommerce website working as a Marketing Executive before joining the Brighton Fashion Week event as Marketing Director. Specialised in online marketing, social media, website content and B2B events, Alex has successfully coordinated the launch of multiple websites. With a creative and analytical approach to business, Alex consistently delivers exceptional results.
contact alex: alex.beveridge@smartershows.com
tel: +44 1306 871302
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Lauren Morrey – Conference Production ManagerNearly a decade of experience in the exhibition industry underpinned by a background in logistic management and international trade shows, have provided Lauren with an excellent track record of launching, coordinating and managing B2B projects. Having worked with some of the big players in the industry including Informa IIR, Montgomery International and Tarsus Group, Lauren, under a consultative approach, excels in relationship building.
contact lauren: lauren.morrey@smartershows.com
tel: +44 1306 871 342
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Blanca Balaguer – Marketing ManagerHaving studied Art History in Spain, Blanca went on to specialize in Multimedia Art. She worked in contemporary art galleries in Spain and the UK, then moved to the organizational side of events and worked as an Event Manager for 4 years. In those four years she organized international events and conferences for the Bureau of the Shanghai World Expo 2010, Zaragoza Expo 2008, represented local institutions in tourism trade shows, and recently completed a masters in International Events Management.
contact blanca: blanca.balaguer@smartershows.com
tel: +44 1306 871331
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Steve Cunningham – Web Development ManagerSteve has five years experience working with websites and the associated technologies within the events industry. The majority was working with one of the biggest events companies in the country, UK International Press where he has not only launched more websites than he can remember but has also developed numerous back office systems. Steve is an expert in email marketing and is generally involved in all things technical at Smarter Shows.
contact steve: steve.cunningham@smartershows.com
tel: +44 1306 743 811
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Katarina Castellana – Exhibition CoordinatorKatarina holds a Masters Degree in Economics and has a remarkable international finance background. With almost ten years of experience in international tourism, banking and events, her drive has taken her to work in many different places like Asia, USA, France, Tanzania, Nepal and now the UK. Committed and enthusiastic, Katarina’s approach to her role ensures the flow of communication between the sales, marketing and management teams across all our shows. Speaking four languages, Katarina is an exceptional communicator and a proactive team player.
contact katarina: katarina.castellana@smartershows.com
tel: +44 1306 743 811
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Alex Wise – Database ManagerWith a background in International Tourism Management, Alex has developed his analytical skills through a wide range of industry sectors. Specialised in researching our extensive network of contacts, Alex’s global technical experience has allowed him to approach data management from both a technical and creative perspective. An expert in managing and monitoring website analytics, Alex’s experience and aptitude have allowed him to develop a unique approach to business.
contact alex: alex.wise@smartershows.com
tel: +44 1306 743 744
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Nick Crawford – Visitor Promotion Manager - Club + Venue Design ExpoWith a background in International Travel and Tourism Management, Nick has developed a solid knowledge of the industry – through a series of work placements and extensive study. Having spent eight years working in the tourism industry, Nick’s key strengths lie in hospitality and customer services with recent roles including hotel management, both on a national and international level. Honing his customer relationship skills further, Nick is keen to excel in his role as visitor ambassador; an excellent communicator, he thrives on relationship building and brand development.
contact nick: nick.crawford@smartershows.com
Tel: +44 1306 743933
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Laura Day – Exhibition CoordinatorWith a background in retail, and after graduating from Coventry University with a BA (Hons) degree in Business and Marketing, Laura went on to spend three months traveling North America, where she was able to develop her communication and organizational skills, and get a good insight into the American culture. Now wanting to put her degree to good use, she has joined Smartershows as an Office Administrator, assisting the marketing team in website development, providing support to the managing director, and looking into business development opportunities for the company.
contact laura: laura.day@smartershows.com
Tel: +44 1306 743811